Posts Tagged ‘facebook’

Why Twitter Works

Tuesday, August 12th, 2008

Here’s another worthwhile Techcrunch post, this time about how Twitter gets the Audience idea right. The post is by Gregor Hochmuth.

I have my own ideas about why Twitter works, but I’ll save them for another post. The one by Hochmuth gets to much the same point: In Twitter, you have connections to a known group of people, and you can get a message to them whenever you want to. No filtering, and no anonymity (at least in the public stream). Hochmuth’s post is a good analysis comparing Twitter with Facebook and Friendfeed as to how they connect with Audience. That’s an important idea for a marketer to think about.